Corporate content.
Sorted.
We're a team of freelance corporate communications writers and editors, led by Polly Ribet.
We love helping companies communicate and engage with their audiences. We offer a range of content and copy services, from planning content for B2B audiences, to writing and editing copy for internal and external stakeholders through digital, social and printed channels.
With experience as business journalists, working in design and content agencies and in-house with marketing and comms teams, we’ve a great understanding of different stakeholder relationships and interactions. We work with large global organisations to small private companies across different industries. Most importantly, we understand how to find your story and turn it into copy that works in harmony with your other communications.
Our Services
We work directly with companies and with leading design agencies.
In-house
We work closely with in-house communications and marketing teams to deliver a flexible editorial solution tailored to your needs — as a fully outsourced content function or targeted, ad-hoc support. Our senior writers, editors and content strategists understand the demands of corporate communications and the need for speed, accuracy and consistency.
Agencies
Our editorial services complement and enhance great design. We work seamlessly with leading design agencies to deliver clear, consistent and strategically aligned content across corporate reporting, brand, digital projects and internal communications. From supporting your team behind the scenes or working in collaboration with your client, we bring sharp thinking, smart writing and a collaborative mindset — helping you to deliver work that’s as effective in message as it is in design.
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Creating a strong corporate narrative
Companies are under increased pressure to communicate clearly, credibly and consistently. We work across a wide range of industries to help companies bring their corporate narrative to life in Annual, Integrated, Impact, Sustainability and GPG reports — to engage, inform and build trust with diverse audiences.
Our support goes far beyond writing. We partner with internal teams and expert design agencies throughout the reporting cycle, guiding on report structure and checking narrative development, to ensure every section works hard and connects with your wider business goals.
We offer:
AR planning workshops
AR comms briefs
Content planning and structure and messaging frameworks
Interviews, writing, editing and proofing across strategic and governance reports
Tone of voice guidance and reviews
When it's time to bring your report to life, our experienced editorial team steps in to deliver polished, purpose-driven content and ensure every word adds value. And our expert project managers can keep multi-stakeholder projects on track — streamlining reviews, coordinating contributors, and ensuring deadlines are met with minimal stress.
So whether you're responding to new regulatory demands or simply looking to elevate the impact of your next report, we’re here to help you tell your story with clarity, confidence and credibility.
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Clear, credible communications for your sustainability journey
Bring your sustainability and ESG story to life — with compliant and compelling content.
Whether you're navigating regulatory change, preparing for assurance or simply wanting to communicate with more confidence, our sustainability content experts are here to help.
We work across sectors and with sustainability regulation experts to support businesses in articulating their goals, actions and impacts clearly and consistently, whether you're just starting your journey or refining a mature sustainability narrative.
Our writing and editing support spans a wide range of formats and reporting needs, including:
Sustainability, impact and ESG reports (ESRS compliant)
Climate Transition Plans
ESRS (European Sustainability Reporting Standards) disclosures
Social Value Reports
General sustainability communications for internal and external audiences
Stakeholder briefings, Q&A packs, leadership messages and campaign content
ESG isn’t just about reporting — it’s about building trust. That means helping you define your key messages, align them across platforms, and ensure they’re communicated with clarity, authenticity and consistency. We work closely with internal teams to support sustainability communication within organisations — helping to embed sustainability thinking into culture, connect employees to purpose, and bring complex topics to life in accessible ways.
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Content that powers your digital communications
Let us help you turn your website and social platforms into powerful storytelling tools that inform and inspire action.
Your corporate website and social platforms are key points of contact with all audiences. To make the right impression, the content needs to be clear, engaging and aligned with your overall communications strategy.
At Hailhurst, we specialise in creating strategically crafted digital content that resonates with your audience, reflects your values and drives meaningful engagement.
We work closely with your internal and agency design and UX teams to create seamless social and web content, aligning with your other communications channels. From investor messaging to simplifying complex business issues, case studies, employee communications and rewrites to reflect brand narratives, we deliver clarity and consistency, enhancing the user journey and amplifying your brand.
Digital copywriting - from high-level messaging to detailed product/service descriptions and ‘employee voice’ pieces.
User-focused content strategy - content planning that is aligned with your business goals.
SEO-optimised content - improve discoverability without sacrificing readability or brand voice.
Collaborative approach - working hand-in-hand with design and UX teams to ensure content and design work seamlessly together.
Brand consistency - content aligned with your broader communications strategy, tone of voice and messaging.
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Brand narrative that brings strategy to life
We can help you tell a story that’s not only clear, but compelling enough to move people.
Whether you're refreshing your brand, welcoming new leadership or redefining your purpose, a clear and compelling brand narrative is essential. It’s not just about what you say — it’s about how you make people feel, and how you connect your business strategy to your audience in a way that resonates and endures.
At Hailhurst, we help organisations shape and articulate their brand narrative — working closely with corporate communications, executive teams and brand/ marketing functions to ensure every word is grounded in truth and designed for impact.
Whether you're looking to evolve your messaging, clarify your positioning, or unify your story across internal and external channels, we provide structured support through:
Executive workshops and stakeholder interviews
Purpose and positioning statements
Core narrative frameworks and messaging hierarchies
Tone of voice development
Alignment with visual identity and campaign work
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Content that connects from the inside out
A trusted editorial partner in your corner, ready to support wherever and whenever you need it most.
Great organisations are built on clear, consistent, and credible communication — and that starts from within. At Hailhurst, we specialise in corporate content that helps businesses communicate with purpose, engaging employees through times of change, growth, or cultural evolution.
Our internal comms services bring an expert editorial eye to engaging with employees across a range of platforms. We work closely with internal comms and HR teams to plan, shape and deliver content that informs, inspires, and strengthens alignment across the business.
We support internal communications needs, including:
Planning and writing for digital and social content campaigns and culture-led initiatives
Redefining company handbooks and key HR documentation
Developing employee engagement content across digital and events
Supporting with communication around integration and post-merger transitions
From tone of voice to message consistency, aligned with your values — we can help you build trust, drive connection and bring your internal brand to life.
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Expert editorial support for investor relations teams
Clear. Confident. Credible. That’s how we help you communicate with the people who matter most.
Investor communications demand precision, clarity and absolute confidence. At Hailhurst, we work closely with Investor Relations and leadership teams to craft high-quality content that speaks directly to the needs of analysts, shareholders and the wider market — with accuracy, consistency and strategic alignment.
We shape and structure messaging that’s not just compliant, but compelling. Whether you need to explain performance, manage expectations or support key events, we bring deep experience and editorial rigour to every word.
Our IR editorial services include:
Analyst and investor presentations
Investor day materials and event communications
Financial website and communications content
Shareholder letters and executive forewords
Q&A packs and briefing notes
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Creative copywriting that captures imagination
We’re not just content strategists and corporate writers — we’re creatives at heart. We love getting involved in projects that demand originality, emotion and storytelling flair.
Our creative copywriting writers can move seamlessly between business precision and bold, expressive ideas. Whether you’re developing a new brand name, crafting a powerful speech or scripting a video that needs to inspire and inform, we bring clarity, character and craft to every word.
What we offer:
Naming and verbal identity – from product and service names to company rebrands.
Speechwriting – for leaders who want to sound human, confident, and compelling.
Video and campaign scripts – sharp, engaging storytelling , from corporate explainers to launch campaigns.
Manuscript editing – including books, essays, and long-form narratives, with a professional, editorial eye.
We collaborate closely with brand, marketing and communications teams to ensure that even the most creative content stays aligned with your tone, values, and goals. So whether you’re looking for a name that stands out, a speech that lands, or words that bring a story to life — we’re ready to help you make it memorable.
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Communicate with clarity. Connect with purpose.
Our EaaS is designed for marketing teams that need content support, removing the cost or complexity of managing an in-house editorial team.
From planning to final polish, we help shape and sharpen your content across formats — digital and print, long-form and short — with a particular focus on B2B corporate content. Whether you’re crafting a thought leadership piece, refining internal messaging or rolling out a multi-channel campaign, we’re here to help you deliver content that’s on-brand, on-message and on time.
It’s ideal for:
Managing peaks in content demand and filling gaps in team skillsets
Handling multi-stream, multi-stakeholder communications
Elevating complex information with clarity and confidence
Ensuring tone and messaging stay consistent across every channel
Our content specialists bring years of experience across sectors and formats, and we pride ourselves on becoming a seamless extension of your team — responsive, reliable and trusted.
Want to find out more?
Our team
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Reporting writer and editor
Alison is an award-winning copywriter and expert editor with over 30 years of experience. She excels at understanding large organisations, polishing narratives with a consistent style and tone, and correcting grammatical errors. In addition to working in the pharmaceutical, healthcare, aerospace, and industrial gases sectors, she has over two years of in-house experience as both Head of Visual Identity and PR and Communications Manager. Alison leverages her extensive experience to help businesses of all sizes communicate clearly and confidently.
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Senior Adviser
Andrew is a former in-house corporate affairs director with 25 years’ experience advising listed infrastructure and regulated businesses across energy, financial services and telecommunications. He works with boards, executives and investors on issues where strategy, regulation, reputation and delivery intersect – particularly during periods of scrutiny, transition or long-term capital deployment. Andrew is also a Non-Executive Director at Caldera, bringing first-hand experience of industrial decarbonisation, infrastructure delivery and long-horizon value creation.
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Proofreader
Bridget has worked as a self-employed proofreader and editor for over a decade. In 2014, she decided to specialise in corporate communications and took on a contract proofreading Aviva Investors’ quarterly report, which she still holds. Alongside regularly working with major corporate communications design agencies and proofreading regulatory reports for FTSE 100 and FTSE 250 organisations, she also works directly with companies on a wide range of corporate proofreading projects. In addition, she is retained by a number of fiction writers.
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Writer and editor, digital specialist
Chris is an experienced copywriter and content developer who typically works across employer branding, employee communications, finance, technology, and B2B marketing. He focuses on branding, creative concepting, editing, interviews, and content creation.
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Project manager and editor
Jennifer is a writer, editor, and change manager with over 15 years’ experience and a keen eye for detail. She is adept at translating complex information into plain English. Her specialist areas include employment law, human resources best practice, and sustainability. She has a strong background in researching, developing, and implementing websites, as well as carrying out usability testing and market research. Jennifer has written and edited newsletters, corporate communications, regulatory reports, and sustainability statements, in addition to training and workshop materials for a wide range of stakeholders. She holds master’s degrees in employment law/HR and information studies.
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Proofreader
Jenny has worked as an in-house editor and proofreader at several publishing companies, including Kogan Page, Gee Publishing, and Butterworths. Since 2004, she has been a freelance proofreader for organisations including Bloomsbury, LexisNexis, and Hart Publishing. She prides herself on giving her work complete focus and is known for her eagle eye and strong time-management skills. At Hailhurst, she proofreads regulatory reports for companies across sectors including pharmaceuticals, energy, and technology.
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Investor Relations Director and editor
Katherine has over 30 years’ experience in investor relations and financial PR, having worked as Director of Investor Relations for a range of FTSE 100 companies, including Smith + Nephew, Rentokil Initial, and Hammerson plc. A proven strategic adviser at senior and board level, she is skilled at identifying and communicating the messages that matter most to company stakeholders. Her experience encompasses M&A, shareholder activism, company restructuring, IPOs, stakeholder engagement, and the creation of corporate and financial literature, including annual reports, results presentations, statements, and capital markets day materials. She has project-managed and written more than 20 annual reports, winning five awards, including the Investor Relations Society Grand Prix Award for Best Overall Communication of a Company Investment Proposition (FTSE 100) in 2017.
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Reporting writer and editor
Mary is a copywriter and editor with over 30 years’ experience working in communications, copywriting, and PR. Her work spans a wide range of sectors, including renewable energy, higher education, wealth management, not-for-profit organisations, and commercial and residential property. She specialises in corporate reports, case studies, and websites, and particularly enjoys working closely with client teams to uncover what makes their organisation unique and translating that into clear, readable, and informative copy.
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Writer and editor
Miles has a strong background in financial reporting and copywriting and is an award-winning journalist who later moved into investor relations and strategic communications for listed companies. He excels at creating narratives that help companies of varying sizes and across multiple sectors deliver succinct, clear, and compelling messages to the City. He has worked closely with key stakeholders, particularly board-level management, and has specific expertise in sustainability reporting. He is also a Judge and Board Adviser at the Lloyds Bank British Excellence Awards, the UK’s largest programme celebrating innovation, growth, and entrepreneurialism.
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Writer and editor
Piper has a background as a financial journalist and editor, with over 20 years’ experience writing about investing, personal finance, and sustainability. She was awarded Green Voice of the UK by the Energy Saving Trust and has worked with major global organisations on sustainability reports, as well as producing white papers on green energy. She has project-managed and edited new websites and has also worked as an Acting Director of Communications. Piper is the author of three books and has lectured in business writing at London Metropolitan University.
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Writer, editor, comms consultancy, sustainability specialist
Polly is the founder of Hailhurst and works with leadership teams at FTSE 100, FTSE 250, and major global organisations on a wide range of corporate content. Her work includes writing and editing award-winning annual and sustainability reports, articulating brand and corporate narratives, and consulting on internal and external communications. Her experience as a journalist, combined with work for design agencies and in-house communications teams, enables her to advise effectively on messaging, content, structure, and stakeholder communication.
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Writer and editor
Sarah is a writer and editor with over 30 years’ experience in corporate communications, in-house media relations, financial journalism, and transforming complex topics into clear, readable copy. She works across sectors including food and drink, law, personal finance, sustainability, charities, heritage, and higher education, on projects ranging from annual reports and websites to case studies and opinion pieces for senior leaders.
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Marketing generalist
Sarah has more than 15 years’ experience working across a wide range of industries, supporting family businesses, solo operators, SMEs, and FTSE 100 organisations. She previously worked as an in-house marketer at Babcock International across multiple business units and has since consulted across numerous sectors. She is passionate about content creation, from blogs, articles, and reports to social media storytelling, as well as developing strong brand narratives and seeing them applied consistently.
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Proofreader
Simon is an experienced proofreader with over 30 years in the design and advertising industries. He has worked on a wide range of print and online projects, including annual and ESG reports, identity guidelines, press and magazine advertisements, websites, and packaging. He has a strong understanding of the corporate reporting sector and appreciates the importance of delivering accurate work on time. Simon brings a great eye for detail, reliability, dedication, and a flexible approach to his work, alongside a calm, friendly, and professional manner.
Clients
Since Hailhurst started in 2018, we've worked with many different companies across a range of industries - from FTSE and AIM-listed companies to charitable foundations, new start-ups, government entities and significant private companies. Some are retained clients while others work with us on a project-by-project basis. We also support agencies to meet their clients' copy needs.
Here are some of the companies we've worked with:
